HMA University – Story Magic
Story Selling Magic
How To Sell More By Telling & Writing Stories
Own Over 80 Star-Power Stories You Can Steal, Copy and Use To Sell More Starting Today
“If a Picture Is Worth a Thousand Words, Then The Right Story Told to The Right Audience at The Right Time Is Worth a Million”
What if you had a system that delivered killer stories on demand 24 hours per day, seven days per week, 365 days a year that could . . .
- Cut your copywriting work time in half
- Help you close sales faster, for higher dollar amounts
- Differentiates you from your competition.
What if these stories were available to you at any time to help you with writing sales letters, speeches, emails, blog posts, articles, advertising copy, videos and more.
You’re in luck because I’ve teamed up with Rob Gilbert, master storyteller, professor, and professional speaker to show you the secrets on how to crack the code when it comes to telling, writing and using stories in your business and personal communication.
You’ll have all the tools you need to start using and profiting from stories starting today.
Story Magic is for you if . . .
- You’re a copywriter who has limited time and suffers from writer’s block
- You lack the skill to generate your creative ideas
- You are struggling to create more memorable marketing programs
- You’re a speaker, coach or salesperson who needs the right hook to motivate the troops
- You’re a parent who needs to convey a lasting message to their children
- You need an effective way to engage your audience without preaching or teaching
- You want to turn your audience into raving fans
Includes rights to tell, use, print and share 80 of the world’s top stories in your emails, blogs, web sites and everyday conversation.
HERE’S WHAT YOU GET…
1. Why Stories Work Audio Seminar & The Secret Power Behind Them
Learn the power behind stories from this private training audio seminar from Rob Gilbert. If you get up in front of an audience and start talking about your credentials, see how long it takes for someone to yawn and look at their watch. People are there to be entertained, so the quicker you get them to smile, the better.
And the fastest way to do that is with a story. Stories make everything better. It doesn’t matter if it’s a speech, a job interview, an advertisement, a wedding toast, or just a simple phone call to your Aunt Bertha – if you add a story, you suddenly have an interested audience. And you suddenly become interesting. It’s a very powerful thing.
But you can’t just tell any story. You’ve got to tell the right story to the right people at the right time. And in this audio, you’ll hear how to do that from a man who’s been studying, collecting, and telling stories for more than 20 years, Professor Rob Gilbert. He says, when he meets a former student, it’s never the theories they remember from his class. It’s always the stories. They’ve made him unforgettable. Here’s how you can use the power of stories too.
- The biggest mistake people make when storytelling – not differentiating the narrative from the dialogue parts of the story – get this technique down, and you’ll tell a great story every time
- The five key elements that go into a compelling story, and quick example stories you can take with you anywhere
- The one opening story that gets applause every time: put this story in your toolbox in case you’re ever asked to be a speaker (and the easy ways you can modify it to meet any audience)
- A weird (but useful) way to practice your storytelling before a big event
- A 5-second exercise that shows the power of the pause: the way you pause during a story can change its meaning
- The quickest way to lose your audience (making a story unintentionally offensive): an example of what that means and how to make sure that never happens to you
- The very simple tactic you can learn about storytelling from watching the daily news
- The two almost unknown secrets that will make your stories more memorable (using the power of threes and the power of yet). Here’s how to do it
- The four speakers who have influenced Rob the most because of their amazing way to tell motivational stories – and where to find their stuff
- A little-known fact: Temple University was founded on a story – one minister used one story to raise all the funds he needed — here’s that story and how he did it
- Why Rob says you should save your best story for last no matter how much you’re dying to tell it (treat it like an encore song) – and the story Rob chose at the end of this recording
Rob says the biggest industry in the world is stories. We use them all the time – in movies, books, commercials, TV shows, newspapers, everyday conversation – and we instinctively look for them as we go about our day. That’s why learning the art of storytelling will bring power to everything you do. And in this audio, you’ll hear how to do it.
81 Minute Audio Seminar 41 Page PDF transcript
2,3,4,5. Own Over 80 Star-Power Stories You Can Steal, Copy and Use Starting Today, Click & Play Audio Swipe File, Word For Word Typed Out Transcripts, MP3 Download File Swipe File, Formatted Email Swipe File
Own rights to use, play, copy, download and modify 80 of Rob Gilbert’s top performing stories. You’ll own access to 80 audio play buttons. You’ll be able to access each audio play button by cell phone, home, office, iPad or laptop computer.
You’ll click N play each story to master its content and sequence. You’ll want to use this as a tool to memorize how to tell each story entirely. Play each story over and over again so you can master it for your next speech, sales meeting or social situation. Repetition is the mother of skill and your path to becoming a master storyteller. All audio play buttons come with story magic.
Each story offered as a play audio button, mp3 audio download and word-for-word transcript. You’ll own the rights to use each story for your sales letters, emails, speeches, talks and more.
You can take the lessons with you on the go.
Download or play from your smart phone, home computer, laptop or mp3 player.
6. Memory Jogger Tool
The 80 stories that come with Story Magic are great, but they will only take you so far. Your personal stories are the stories that are going to bond you like Super Glue to the minds and hearts of your audience. The best storytellers look to their memories and life experiences for ways to illustrate their stories. And that’s the reason we’ve compiled a listing of over 125 major life events that are guaranteed to get your story juices flowing. Any of these events are guaranteed to trigger and interesting emotional entry points to your personal story. You’ll use this tool over and over again to compile and build your stories. Never again will you find yourself staring at a blank screen or piece of paper. Just open your Story Magic Memory Jogger Tool, look at the listings, and get ready for a flood of personal story ideas to start flowing out. These story topics are designed to gain you the attention, interest and the admiration you deserve from your audience. Finally, become a Story Magic making machine.
141 Memory Jogger Cues To Generate Your Own Killer Story Ideas
6 Page PDF
7. 121 Greatest Quotes of All Time From The Most Famous People Of All Time
When you use a quote from a famous person, you get hitch your wagon to all of their credibility. And you can use this to your advantage in your speech, story, email or sales meeting.
Using a famous person quote makes your message sticky and one that is remembered by your listener or reader.
From 1993 to 2001, Rob Gilbert was the chief editor of one of the largest and most successful story newsletters in the world. It was owned by The Economic Press and was called Bits and Pieces. At their peak, they had over 250,000 subscribers. Rob was the one person who had to come up with all of their stories for the publication.
Every year he would spend 10,000 dollars buying books on stories, quotes, and antidotes. Before the Internet. Rob claims to have probably the world’s biggest collection of quotes, anecdotes and story books in the world. Rob never went into a bookstore without buying a book.
This complication of the 121 of THE best quotes of all time are THE best quotes you can find period.
You can sift through thousands of free quotes online, but you won’t have a collection like this. It would take you years and tens of thousands of dollars to compile what Rob has for you in this collection.
34 page PDF
8. The 301 Greatest Motivational Quotes of All Time
Moving people to action is not an easy thing to do. Sometimes, the right words at the right time by the right person can help do the trick.
From 1993 to 2001, Rob Gilbert was the chief editor of one of the largest and most successful story newsletters in the world. It was owned by The Economic Press and was called Bits and Pieces. At their peak, they had over 250,000 subscribers and published in three languages. Rob was the one person who had to come up with all of their stories for the publication.
Every year he would spend $10,000 buying books on stories, quotes, and antidotes. This was before the Internet. Rob claims to have probably the world’s biggest collection of
Rob never went into a bookstore without buying a book.
This complication of The 301 Greatest Motivational Quotes of All Time THE best quotes you can find period.
You can sift through thousands of free quotes online, but you won’t have a collection like this all in one place this simple to access.
It would take you years and tens of thousands of dollars to compile what Rob has for you in this collection after decades of research.
30 page PDF
9. The Magic Four Words Quote Library – Everything You Need To Know About Life In Four Words.
Own and use these four-word quotes to inspire and motivate. A simple four-word quote can have a powerful reaction on its audience. And because they’re only four words, they’re sticky and easy to remember. With your order of Story Magic, you’ll own this collection compiled by Dr. Rob Gilbert, owner of the world’s biggest collection of
2 Page PDF
10. Over 397 Sliding Board Phrases And Words That Keep Your Talk, Email, Copy Smooth as Silk and Connected
Being able to connect your story to your sales offer or call to action is what separates the men from the boys. And now you’ll own the secret words and phrases to making this transition smooth and effortless. Use these phrases to keep your audience on the edge of their seat hanging on to every word you write and speak to almost magically sell like crazy. Then guide them into your offer or call to action.
7 Page PDF
11. Michael Senoff’s 625 Best Email Subject Headline Collection Swipe File
As a marketer, online or off, if you’re not using good e-mail subject lines to get your story emails opened you’re not going to sell as many products as you can by getting them opened and you’re missing the boat.
For the last five years, my small list of 14,000 subscribers has been a virtual laboratory for my e-mail marketing methods.
And if you’ve been on my list for any amount of time, you’ve seen all kinds of subject lines and offers for product promotion and more.
And as you’ll see in my 625 best email subject headlines swipe file, an important principle I teach is that if you want to get your emails opened, MAKE YOUR HEADLINE MORE INTERESTING TO READ.
And as a bonus to your Story Magic order, I’ll including a swipe file of my top and most interesting email headlines.
These will be the perfect companion with your Story Magic formatted email transcripts. These headlines will get your email open, and the story will drive your sales message home. Include your call to action and a link for others to order, and you will own a proven format for driving home sales, day after day, year after year.
10 Page PDF File
If you have any questions at all, feel free to text of call me at 858-692-9461.
Dr. Rob Gilbert is one of the world’s leading experts on Sport Psychology. As a professor at Montclair State University, he teaches Sports Psychology and also researches athletic motivation and teamwork, studies that have helped literally thousands of athletes defeat their mental problems.
He has studied the mental skills of not only the world’s greatest athletes, but also the most successful business executives and highest-earning sales people.
From 1993 to 2001 Rob was the former chief editor of Bits and Pieces Magazine. Bits and Pieces was one of the largest and most successful story telling newsletters in the world. It was owned by The Economic Press. At their peak, they had over 250,000 subscribers and it was published in three languages. Rob was the person who had to come up with all of their stories for the publication.
Every year he would spend $10,000 dollars buying books on stories, quotes and antidotes. This was before the Internet. Rob claims to have probably the world’s biggest collection of quote, anecdotes and story books in the world. Rob never went into a bookstore without buying a book.
Now the Director of the Center for Sports Success, he has given over 2,000 speeches and seminars around the country on his unique peak performance methods.
However, he is not limited to speaking to athletes and coaches. Business, educational, and medical groups invite him to address their meetings because they know that the same mental skills that make people winners on the athletic field are just as effective in the boardroom, the classroom or any other arena where people work to achieve success.
Dr. Gilbert motivates tens of thousands of people around the world on a daily basis through both his Success Hotline and his on-line Success Newsletter.
As a professional speaker, he has addressed audiences as diverse as the cadets at the United States Military Academy to Fortune 500 executives.
He has joined A Vision in Motion as the resident speaking coach and trainer, with the goal of helping all speakers reach their full potential. This is something that Dr. Gilbert has done with much success over the past 25 years.